= SEO properties =

All SEO properties listed below can be overridden be checking '''Override''' boxes next to the corresponding tag.

== 1. Page Title Tag ==

[[Image(title-tag.png, nolink)]]

Document title, presented in page <title> tag. It is also displayed in browser title bar. Search engines display it as a title of the document. You can specify different title tag if needed, and this will not affect title of current document, but it will affect its display in browser title bar and in page source.

{{{
<title>SunRain Free Plone Theme  &mdash; Site</title>
}}}

== 2. Meta Description Tag ==

[[Image(description-tag.png, nolink)]]

Description of the document, presented in meta <description> tag in page HTML source. Is automatically taken from document description.

{{{
<meta content="Looking for the right look for your blog? You are in a right place! " name="description" />
}}}

== 3. Meta Keywords Tag ==

[[Image(keyword-tag.png, nolink)]]

Keywords, the page will be indexed with. They are displayed in meta <keywords> tag. '''Check Keywords''' button allows to count keywords on the page, see whether meta keywords and actual document keywords coincide.

{{{
<meta content="flower, lviv" name="keywords" />
}}}

== 4. HTML Comment ==

[[Image(html-comment-tag.png, nolink)]]

Comment that can be embedded into HTML header and be displayed under page <title> tag as the following:

{{{
<title>SunRain Free Plone Theme  &mdash; Site</title>
<!--Here your HTML comment can be displayed-->
}}}

== 5. Robot Tag ==

[[Image(robot-tag.png, nolink)]]

Robots meta tag value. Allows or denies indexing, following links, etc. for spiders indexing your content.

{{{
<meta content="ALL" name="robots" />
}}}

== 6. Distribution Tag ==

[[Image(distribution-tag.png, nolink)]]

Distribution meta tag to designate time and area distribution of the document. 

{{{
<meta content="Global" name="distribution" />
}}}

== 7. Canonical URL ==

Starting from version 2.0.4 SEOptimizer has new feature added to the list of SEO Properties - '''Canonical URL'''. 

Canonical URL for search engine marketing purposes is the URL you want people to see. Depending on how your web site was programmed or how your tracking URLs are setup for marketing campaign, there may be more than one URL for a particular web page.

The problem most search engine marketers run into deals with domains. Sometimes if a domain is not setup properly, the domain URL (example.com) and the www example URL (www.example.com) are considered individual web pages. So, our site might have identical or vastly similar content that's accessible through multiple URLs, e.g:
 * www.example.com
 * example.com/
 * www.example.com/index.html
 * example.com/home.asp

Since all pages may be indexed by Google - you could get hit for duplicate content and at the very least you would be splitting your link popularity.

Canonical URL field provides you with more control over the URL returned in search results. You can specify canonical URL for every single page.

[[Image(canonical-url1.png, nolink)]]